by admin2 | Feb 13, 2019 | Dental Marketing |
When You Sales Drop… What To Do About It (Part 2) On the first part of this series, we reviewed the first step in fixing your sales stats, which is focus first on your purpose. Getting back to your “Why”. The next step in this process is communication....
by admin2 | Feb 12, 2019 | Dental Marketing |
When You Sales Drop… What To Do About It (Part 1) What I want to do on this email is give you an action plan, to improve your sales, conversions or case acceptance rates. (To do that, I’ll need 2 articles) But first tell me if this sounds familiar… Dr. Smith has a...
by admin2 | Jan 23, 2019 | Dental Marketing |
What I learned from doing Walmart Spinal Screenings… It felt pretty amazing to sit at my graduation in December of 2001. Finally, after 4 hard years, I was receiving my doctorate in chiropractic. I remember thinking about how damn cool it sounded to be called,...
by admin2 | Dec 7, 2018 | Dental Marketing |
Authority & Credibility. That’s where the internet is going. Google’s most recent algorithm update was completely done to give more credibility to those content writers and websites that spend time building credibility and authority. Chances are,...
by admin2 | Oct 11, 2018 | Dental Marketing |
Well guess who’s back and making a solid go at it. It’s our old friend Google Adwords!!! You remember that platform, right? With everyone over on Facebook and Instagram; it’s easy to forget one of the solid staples of digital marketing: Google Search &...
by admin2 | Jul 23, 2018 | Dental Marketing |
One of the biggest “Ah-Hah” moments that I see dentists have when presenting Implant & Full Arch cases is when they finally realize that these patients are “Different” from what they are used to. On a recent client visit, one of our clients said to me, “James, I...
by admin2 | Jul 23, 2018 | Dental Marketing |
How the Overcame 3 Powerful Emotions That Most Dental Implant & Full Arch Patients Experience When Walking Into Dental Practice. I want to put you in a patient’s shoes for a just a second. (stay with me, this will only take a moment) I want you to imagine...
by admin2 | Jul 22, 2018 | Dental Marketing |
Let me start by saying, that I am not a dentist, nor have I ever worked in a dental practice before. Recently, I decided to test out the QUALITY of our marketing myself. I wanted to experience what our dental clients see first hand and actually step in and sell...
by admin2 | Jun 21, 2018 | Dental Marketing |
I am blessed and fortunate that I get to spend so much time every year visiting offices. It’s sometimes tough to be on the road away from the family, but on every client sales training or office visit that I do, I learn something new. I walk away with either a...
by admin2 | Jun 14, 2018 | Dental Marketing |
Over the past few weeks, I’ve had several conversations with doctors who were frustrated by their practices and how they currently see themselves and their businesses. And what I noticed is that it came down to either they were burned out OR checked out of their...
